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Must Be Viral

Terms

These terms say what Must Be Viral sells and how this site works, as of 2026-10-02.

Last changed 2026-10-02.

Who we are

ERLV INC, DBA Must Be Viral, in Houston, Texas. The street address is not yet published. Write to studio@mustbeviral.com or call 713-899-9346.

The Houston studio

Two offers are sold. Test Shoot: $700, one time. Full Package: $3,500 a month. No tier below the Full Package is sold, and the price is the price. Booking is a phone call to 713-899-9346. The date, the location and any add-on figure are confirmed on that call; the deliverables are the ones listed here.

  • Test Shoot, $700, one time: one shoot of up to 2 hours, 2 edited Reels, 15–25 edited photos, creative direction on set, formatted for Instagram and TikTok and ready to post.
  • Full Package, $3,500 a month: 4–8 shoots per month of 2–3 hours each, 12–16+ edited Reels, 120–200 edited photos, lifestyle, branding, product and team photography, cinematic brand content, full creative direction, monthly content strategy and calendar, hook and caption assistance, trend research, Instagram and TikTok optimisation, behind-the-scenes and story content, a monthly strategy meeting, priority editing, and drone or aerial included where applicable.

Add-ons

24-hour turnaround, +$200–$400 per shoot. Drone, +$300–$600 per shoot, included in the Full Package where applicable. The exact figure inside each range is confirmed at booking.

Standard edits come back on the schedule we agree at booking; 24-hour turnaround is an add-on.

Releases and permissions

Client-owned footage, music licences and location permissions are the client’s to grant; the studio does not assume rights it has not been given. Identifiable people on camera need a release. Identifiable minors are never used.

A brief that requires a claim the client cannot substantiate is refused. The studio produces media; the client owns and substantiates every claim inside it.

A client’s name, logo, quote or delivered work appears in Must Be Viral’s own marketing only with dated written permission on file that names the client, the assets and the surfaces.

What we do not claim

We make no claim about reach, views, followers, engagement, leads, bookings, sales or results, and no claim about a client’s own product.

The software

A studio’s owner invites editors and viewers in the app; a brand is shared with a studio through an access grant that the brand’s owner can revoke. Accounts are not created on this site; access is requested by email to studio@mustbeviral.com. Signing in does not start a subscription.

The plans on the plans page, Solo $49, Studio $149 and Portfolio $399 a month, are a provisional catalog. Charging is not on. The subscription does not include a production allowance. In the provisional catalog, a reviewer invited to one brand does not use an operator seat.

No run starts without explicit confirmation of an unexpired quote. Every run has a receipt; once the run has finished, it does not change. For each provider job the run made, the receipt shows the model route, the provider and the cost. When generation is switched off, a run is refused with that reason and nothing stands in for it.

The date

These terms describe the offer and the site as of 2026-10-02. The date above is when they last changed.

ERLV INC, DBA Must Be Viral

713-899-9346studio@mustbeviral.comHouston, TexasStreet address not yet published.

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